For the last several years, through Publicis offices in San Fransisco, Seattle, NY and LA, I've helped take the 7th ranked telecom company in America to #3. My talented teammates and I touched the entire spectrum of T-Mobile's brand communications, from complete rebranding to broadcast, digital and radio. At one point T-Mobile held legal claim to being the Most Loved in Wireless™. So we must have been doing something right. We certainly had fun with an omnipresent goal of giving back as well.
Phone Offers and More Phone Offers
MLB Sponsorship
Category Redefining Moves
Good Ol' Radio Storytelling